studio maxwell
Pattern Beauty UGC Marketing Campaign
$3,550.00
- 3 Minute YouTube Video
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Each month I will curate a lifestyle-themed video showcasing Pattern Beauty and it’s texture-loving rich storyline. The videos will fit the following categories that get high engagement on YouTube:
- My straight hair natural hair routine
- How I use Pattern Beauty on my family of 6
- My Summer Hair Routine featuring Pattern
- My Post-Partum Shedding Hair Care Routine with Pattern
- 6 high-resolution user-focused photos
- 4 Images featuring Christian with 1 Pattern Product along with 1 tool
- 2 Images featuring Christian and a child with Pattern products showing a real-life routine via 4k resolution content
- 4 vertical videos
- 4 Ways I use the Pattern Beauty Heat Blow Dryer
- 4 Pattern Beauty Products I can’t live without
- 4 Pattern Beauty Products I use EVERY wash day
- How I revive my hair after using heat
- 16 Instagram Stories (4 per week)
- Aesthetic stories showing Pattern organically
- Organic product review chats
- Shopping Pattern in store at Target or Ulta
- Pattern Promotional ads (Pattern can share upcoming promos with Christian so she can create video ads organically mentioning sales)
- Pattern Shower Line up stories
- Self-care day with Pattern
- Content Amplification via Facebook Ads and Tik Tok Ads